Mentos Lessons: The Car Movers

A number of different Mentos flavors

A number of different Mentos flavors (Photo credit: Wikipedia)

We can all agree that when something needs to be made fresh, Mentos should be involved. Of course, if we can’t all agree, I can always use the power of those mints to convince any foolish naysayers.

I am a fan of the old Mentos commercials, the ones that showed how resourceful people who ate that candy could be. Mentos consumers were not only minty fresh, but capable of creatively resolving any situation while winning their tormentor’s admiration.

This is the first of a series of occasional posts I’ll be writing to discuss the lessons of, and the complete spectacularness of the old Mentos ads. Today’s lesson will be on the classic ad, The Car Movers.

Let’s watch: Read the rest of this entry »

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My Parents Are Clowns: Do Your Friends Have Names?

The last part of a series that started here.

A bowl of pork and beans. Photo taken in the p...

A bowl of pork and beans. You'll understand why later. (Photo credit: Wikipedia)

So my clown parents moved out of state. I lived on in the house I grew up in until they sold it. I stayed in college, they stayed clowns.

In fact, when they got to their new city, they joined a local organization of clowns.

Yes, Clowns Organize

There are clown organizations. They have meetings, by-laws, officers and elections. My parents’ group even had a coup and deposed its leaders. I called it the coo coo coup.

Read the rest of this entry »


Five Routine Minutes: My AARP Card Arrives.

As I sorted through the mail the other day, I tossed an envelope that said “card enclosed” to the side and was about to shred it on the assumption that it was another credit card offer. On my way to the shredder, I realized that the envelope contained my AARP (American Association of Retired Persons) card. I am aware that I am aging, but it is quite another thing to have that fact confirmed by an organization whose business it is to know of such things.

(If they were alive, The Ramones would be in AARP now. Gabba Gabba, we accept you, one of us.)
 
 
Read the rest of this entry »

Hey NFL, I’ve Got Suggestions.

The new NFL logo went into use at the 2008 draft.

Image via Wikipedia

It is Super Bowl week. On Sunday, millions will watch the Packers and Steelers settle weeks of buildup when they play in Super Bowl XLV. Millions more will watch just for the ads. The NFL has built a great marketing machine.

Some might label it perfect.

Even the greatest can use improvement. So, if you’re paying attention in the National Football League offices, I’ve got some ideas to help you out. Some of these can be implemented for this week’s game, but you’re going to have to get moving. Read the rest of this entry »


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